Small Business Coach in Minneapolis-St. Paul, Minnesota
Build a business that aligns with your
Because running a business shouldn’t feel like a constant guessing game.
You started your business because you want to make great money doing meaningful work. You want the freedom to take time off without guilt. Most importantly, you want to pour your morning coffee without dread or anxiety for the day ahead.
Maybe that reality seems out of touch right now. Maybe you’re being pulled in a thousand directions and you feel like you’re barely keeping your head above water. Or you’re doing all the “right things” and still, you’re not gaining the traction you need. Or you wish you could take a vacation and leave your laptop at home.
At the end of the day you have a feeling things need to change, but you don’t know where to start.
If that sounds familiar, you're not alone. Over a hundred business owners have trusted me to help them turn overwhelm into action and confusion into clarity. Here's what I want you to know:
Success isn’t built by chasing every idea or jumping on the latest trend. It’s built by those who get clear on their priorities, simplify their strategies, and surround themselves with support that genuinely understands their vision.
Let’s build that kind of success together.

Hey, I’m Amy
It’s so nice to meet you!
Looking back, I was a coach long before I ever called myself one. Helping people find clarity in the midst of major decisions is something I’ve always loved doing – and now, I get to do it for a living! Since 2018, I've helped more than 100 small business owners across Minnesota (and beyond!) build businesses that truly align with their lives.
My clients often joke that I'm equal parts strategist and cheerleader, and it’s true! I genuinely love seeing you succeed. Whether it’s helping you simplify your workload, confidently make big decisions, or finally enjoy the flexibility you dreamed of when you first got started, I’ll be right there with you.
When I’m not coaching, you’ll probably find me walking the beach in Brazil, reading historical fiction, or camping with my nieces.
Whatever your vision looks like, I’d love to help you build it. Let’s make your business something you truly love again.
Have you turned your skillset into a business?
If so, there are a thousand options for what you could do or try next. Every influencer, family member, and friend has a suggestion that seems to give a quick fix. Just start a podcast, write an e-book, network, run ads, create a Facebook group, post on TikTok...
It is overwhelming! And when you turn to ask for support, you realize most of your friends have W-2s and don’t get it.
Here’s the good news: I do.
Running a business can be lonely. But it doesn’t have to stay that way.
My goal is to help provide you with the tools, knowledge, mindset, and strategy to move your business forward in a way that works for you and your business.
Wherever you’re at in your business journey, I’ll meet you there.
Foundations
$1000
Group coaching cohort perfect for building a foundation to reach your goals with like-minded business owners.
✔ For early-stage business owners
✔ The next Foundations cohort starts Fall 2025
✔ 11 Weekly group sessions & three one-on-one sessions
One-on-One Coaching
$750/mo
One-on-One individualized sessions, perfect for reaching your business goals and setting your business up for long-term success.
✔ For business owners seeking personalized action plans
✔ Openings Spring 2025
✔ Two 90-minute sessions per month
6-Week Intensive
$3,500
Perfect for launching a new service, conducting a year-end review, planning for the new year, or finally tackling those lingering projects.
✔ Pre-work to define goals and outcomes
✔ 4 90-minute sessions to dive deep
✔ Text/Email support throughout
✔ Summary report with next-steps guide
Success is never one-size-fits-all.
What’s your version of it?
Success isn’t just about checking off milestones, hitting numbers, or chasing the next big win. It’s about building a business that serves your life, your purpose, and what matters most to you.
Maybe success means coaching your son’s soccer team. Maybe it’s taking a yoga class at 10 a.m. on a Tuesday. Maybe it’s writing a check to a cause you care about. Maybe it’s becoming a digital nomad so you can travel the world.
Success is never one-size-fits-all, which is why I don’t offer a cookie-cutter approach. Whatever your version of success looks like, I want to help you find it. We’ll use your business as a tool to help you get there; not a trap to keep you from it.
Because you probably shouldn’t just take my word for it.
What is it like to work with me?
Let’s see if this is a good fit for you.
We’ll chat about where you’re at and what you’re dreaming of… and figure out what kind of support makes sense right now. (If I’m not your person, I’ll happily connect you with someone who is!)
Inhale, exhale. Support’s on the way.
You’ve taken a big step. Once you're officially onboard, you’ll have everything you need to confidently take the next right step; whether that means joining your first group coaching session or diving into a personalized coaching plan.
Run a business you love.
With the right support, you’ll be able to make decisions that feel intentional, aligned, and authentically yours – so your business fits effortlessly into the life you imagined when you started it.

Finally, the support you need to take your business from floundering to intentional.
✔ Make decisions with confidence.
✔ Focus on the right things at the right time.
✔ Join a supportive community so you’re never alone.
✔ Create a business that aligns with your purpose.

Don’t wait until you stress-order a dozen business books.
I can help you regain control of your business so your life moves at a pace you’re comfortable with.